NAB Agribusiness and Digital join forces at Beef Australia



NAB’s Agribusiness and Digital teams join forces at Beef Australia 2015 this week to show case to beef producers and industry the power of social media.

NAB’s Agribusiness bankers and social media experts will be on site this week in the Beef Capital, Rockhampton Queensland, to mingle with clients and industry at Australia’s premier beef exposition.

NAB’s Digital team have re-created the Social Media Command Centre found in NAB’s Sydney and Melbourne headquarters at Beef Australia, to demonstrate the power of social media platforms to analyse conversations and attitudes on issues important to the beef industry.

Beef Australia is Australia’s national beef exposition and is one of the world’s great beef cattle events. It’s held every three years in Rockhampton.

It is on from May 4 to 9 and is a celebration of all facets of the Australian beef industry, facilitatating new trade and export opportunities by exposing the local supply chain to the international industry leaders.

The week will feature more than 4500 cattle from over 30 breeds; educational seminars, property tours, restaurants and cooking demonstrations as well as an extensive program of social and networking events. More at

Agribusiness View provides the latest insights from NAB Agribusiness. Visit to sign up as well as to find the contact details for your nearest NAB Agribusiness Manager.


About NAB Agribusiness

National Australia Bank (NAB) Agribusiness is Australia’s leading Agribusiness Bank and has been supporting Australian farmers for more than 150 years. NAB employs more than 600 agribusiness banking specialists in 110 metropolitan and regional locations Australia-wide. With their local and industry knowledge, our Agribusiness team understand the unique financial and environmental needs of farmers and businesses beyond the farm gate – whether they provide inputs into agriculture or process, distribute or market primary produce. NAB also has a specialist Agribusiness Asia Desk to help Australian farmers make the most of the rapid growth in demand for high quality produce in Asia. We deliver a flexible range of agribusiness products and services by listening to and working with our customers, to tailor the best packages and advice for their businesses. For further information please visit



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